movie
わいんくれーじ
創業75年 岩田酒店 二代目店主 岩田登市男氏を全面にクローズアップしてWebMovieを制作しました。
「ワインは一期一会。二度と同じワインには出会えない。」
ワインのため石川県から古民家を移築し、木の温もりにあふれた店内には独自の経路で入手されている各国のワインが並び、地下には温度管理の行き届いたワインセラー。
ワインをこよなく愛し、ワインとともに生きておられる岩田氏のお店には各界の著名人が集います。
どんなお料理と一緒にワインを楽しむのか、予算はどのくらいか。最適なワインを選ぶ際の相談にも気さくに応じてくださる岩田氏の心意気の表現を試みました。
Wine Crazy - Store Introduction Movie and Website
For Toshio Iwata—the second-generation owner of 75-year-old Iwata Liquor—we produced a web movie that would show every aspect of his business in close-up.
"Every wine is an once-in-a-lifetime experience. You'll never find the same wine twice."
For their wine business, Iwata moved and rebuilt an old folk dwelling from Ishikawa Prefecture. The inside of the store is filled with the warm glow of wood; wines he has acquired from all over the world are lined up in their own rows. In the basement is a temperature-controlled wine cellar. Iwata, whose particular affection for wine leads him to incorporate it into his everyday life, gathers leading figures from all walks of life in his store.
In this video, we did our best to capture Iwata's spirit as he give frank advice on how to choose the most appropriate wine—what foods to enjoy it with, and how much one should budget.